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The site rickmosleyhair.com states the following, "12851 University Ave 300, Clive, IA 50325." I noticed that the website stated " If you are doing some traveling this summer, be sure to come in to Rick Mosley Hair to pick up some Aveda." They also stated " July 21, 2015 224 pm. Do you have curly hair? Stop in to Rick Mosley Hair today for a free sample of the new Be Curly Intensive. July 17, 2015 131 pm. Tired of your wavy or frizzy hair? July 14, 2015 1038 pm. For a cant go wrong. Return to top of page." The meta header had Des Moines Hair Salon as the first keyword. This keyword was followed by Aveda Salons Des Moines, high end hair salons des moines, and central iowa hair salons which isn't as important as Des Moines Hair Salon. The other words the site used was west des moines hair salons. Aveda products des moines is also included but could not be understood by search parsers.